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Wednesday 20 July 2011

Corporate Holiday Gifts

Corporate Holidays gifts ideas is always hard to make selection because it should cover holidays items and also executive type gift something which impress the gift taker but there is also some risk the client could avoid the gift or may be not impress the one that selected this video has some great creative holiday gifts ideas .


Saturday 16 July 2011

How to Select the Best Promotional items :

We can not ignore the importance of our nature of business and target audiance while selecting the
promotional items we should see the business and industry image in the mind before final
selection because if you have a business of computer and you send toy to your target customer
that will definetly not work for your business .

There are number of different business and projects and promotional items can work for them
here you have to think what is best for your business and your audiance some time your nature
of business is same but your audiance is different may be you entering into new market
than the product should match your audience first than your business so they can response
you immediate .

Give more focus on what your target audiance uses like if the target market is student than
they use pen , calculator , usb etc but dont send them card holder which they do not use if
your recipient is happy with this gift and uses it will increase the customer loyalty .

Wednesday 13 July 2011

Advertisement or Promotion :

Never confuse or mix the Advertisement with Promotional activity . Advertising is the
form of promotional activity by that message is convey to target customers for the promotion
of comapny's product or service Advertising is used and Advertising is done through promotional
items where message can be informal where just message to inform about date , product , service
etc and message can be persuade where message actually insist to bring customers .

By selecting the media for advertisement campany can get the background information of their
target market so they can select the best media option which may includes.

Life style of the people
Level of Income
What Magazine the prefer
Area or location
Designations
how they travel

Friday 8 July 2011

Promotional Gifts for Event :

It has become tradition that whenever event is organized by company they give gifts to their
attendees because it is the good source of publicity and to remind the event to the attendees
where event date and name of event is mention on gifts but it become always confuse that what
to select for our customers because this gift will work as a two side one to remind about the
event and 2nd to all the public for publicity it can be vary according to the objective of event.
normally company goes with old gifts which they offer in the past because of the people liked but
it should be change with the time and it should see weather is appropriate or not . if you choose
2 or 3 pieces of gifts because you invited corporate people then you should give them in the gift
box or paper bag which enhance your value and item should be useful not just cheap one because
it can show bad impression . more here we can see which month the event is going to happen then
according to season a gift could be selected like in hot season t.shirt or cap can be a good idea .
Type of people are more important here so gift could be selected by looking at the people most
important here is that avoid cheap stuff , more focus on your event objective , focus on people
who will attend your event and then your company positioning .

Wednesday 6 July 2011

Custom-made Promotional items :

If you are tired by taking same type of promotional items or you want something new
than you can go to custom made promotional items if you can make your own promotional
product design than it is best strategy for your company because that product can
describe your company very well than others promotional items and your objective
can be acheived successfully but it can be a bit expensive and can take extra time which
usually it has been seen that company do not wait especially in the case of
promotional items but if you go with planning and you require bulk quantity and you
can give some time than it is best option you can have .

Tuesday 5 July 2011

Select Your Promotional Product with Company Objective:



Promotional items are used for many company objectives;

To say thanks to your employee
Sales promotions
Motivate to your Managers
Convey your message
Brand Awareness
Event Promotions
to capture the target market


Whatever the objective you have for the promotional items but your selected
product should match your objective it is not like that you just select random
and distribute them that can be just extra expenses for you and nothing like if
your objective is to motivate your employee by giving award recognition than
crystal or acrylic sheeld with the person name imprint on it can be the best
option so it is always best to match your product with your objective .

Monday 4 July 2011

Why Promotional Items are so Powerful ?


No company can deny the value of promotional items every successful company definitely
use promotional products we have seen big names on protmotional items in our life but
many people or companies thinks they are not effective than others media here some
different qualities of promoitonal products which make them powerful .

Thousand of varieties are available of promotional items but here the effectiveness is
we can select the product according to the audiance or target market like if the
target market is students then USB is best promotional item to target them .


It is best for convey your message again and again when customer keep the promotional
product with them then it reminds the company or message again and again there are
options in promotional products you can keep your company logo and even can print
the detail of your product or service without extra cost with others media does not
have this option .

Customer always believes to get some real benefits not like the statements that we
will provide you best products or services there fore only promotional items can
deliver the real benefits before making purchase decision then others.

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